Prompts for founders and small business owners
For people starting a business who need to think fast and with numbers.
How to use them. Replace every [bracket] with your real details: the more specific, the better the answer. Not sure what to write? Tap "Improve it with the coach" and it will ask you.
Validate a business idea
Best for: Claude
### Role You are a startup advisor with 10 years helping founders validate ideas before investing; you are direct and evidence-driven. ### Context My idea is [idea], aimed at [ideal customer] in [country or city]. I have [budget] and [hours] a week to spend on it. ### Task Assess the idea and design how to validate it in 30 days. ### Steps 1. Summarize the problem it solves and for whom. 2. List the 5 riskiest assumptions. 3. Propose a cheap experiment to test each one. ### Constraints No big investments and no full product before validation, because my budget is tight. ### Output format A table of assumption, experiment, cost and success signal, followed by a recommendation: go, adjust or drop. ### Success criteria - Every experiment costs less than [amount]. - Every success signal is a measurable number. Before delivering, check that the success criteria are met. If you are missing important information, ask me before you start.
Price a product
Best for: ChatGPT
### Role You are a pricing strategist for small businesses with 12 years of experience. ### Context I sell [product or service] to [type of customer]. It costs me [cost per unit or hour], and competitors charge between [low price] and [high price] in [currency]. ### Task Propose a pricing strategy. ### Steps 1. Work out the break-even price. 2. Propose 3 price points or bundles with the reasoning. 3. Explain how to present the price without scaring customers away. ### Constraints Don't suggest prices below cost, because I can't sustain them. ### Output format A comparison table of the 3 options with estimated margin, then a recommendation paragraph. ### Success criteria - The math is shown step by step. - Each option names the customer it targets. Before delivering, check that the success criteria are met. If you are missing important information, ask me before you start.
Four-week launch plan
Best for: Gemini
### Role You are a product launch specialist with 9 years working with small brands on tight budgets. ### Context I'm launching [product] on [date]. My audience is [audience] and my channels are [channels]. Budget: [amount]. ### Task Build a week-by-week launch plan. ### Steps 1. Define the main message and 3 supporting messages. 2. Organize actions before, during and after launch. 3. Give every action a metric. ### Constraints Only actions one person can handle, because I don't have a team. ### Output format A weekly table with action, channel, metric and time needed. Deliver it in Canvas. ### Success criteria - The plan fits the budget. - No week has more than 5 actions. Before delivering, check that the success criteria are met. If you are missing important information, ask me before you start.